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Product Launches & Roadshows

You only get one chance. Make sure you leave an impression.

Product Launches & Roadshows

  • Did you know Microhire has delivered Australia’s largest annual roadshow for the past 8 years.  And counting!
  • Passionate, experienced professionals event experts in designing impactful and memorable product launches.
  • One point of contact for all your event production needs nationwide.
  • Touring Project Managers, Creative Directors, Technical Directors and Operators.

What expectation does your organisation have of your events program? Is it considered a valuable tool for promoting your brand and increasing market awareness? Or is it considered a junket – something you have to do because your competitors are doing it?

At Microhire, we understand that you only get one shot at a first impression.A product launch or roadshow is a significant commercial investment that should deliver measurable results and achieve a set of defined objectives and goals.  That’s why we provide everything from concept development, technical and creative design through to audience engaging digital services to assist you in delivering your message.

Using full circle event production from concept to execution, our team are dedicated to making your company launch or roadshow a success. From the initial brief, we use peerless technical principles to design your event, cutting-edge digital services to engage your audience, pioneering innovation to create an experience, customised staging, and the largest, state-of-the-art audio, visual and IT inventory to ensure a seamless, world-class event.

Unique Solutions Tailored to Your Needs

A product launch event is a great way to put you in front of your buyers. The big question when considering a product launch is, “How do we want to be perceived by our existing customers and potential new ones?” This is a critical question that must be clearly understood and defined.  Only then can a product launch event designer specifically design an event experience that will enhance your brand, deliver your key messages and make you stand out from the crowd.

Fortunately, with the help of Australia’s most diverse technology inventory and an experienced passionate event staging company launch specialist, standing out is easy.

Microhire can provide the following services for your next product launch or roadshow:

  • Assist in finding the right venue
  • Event design and creative
  • Technical design
  • Production management
  • Digital tools that engage your audience well before and after your event
  • Multimedia and video production
  • Supplier management
  • Freighting of sets
  • Touring Technical Directors, Creative Directors and Technicians

Product launches and national roadshows are the perfect way to promote new products & services, provide training, engage your employees or prospective customer.

Contact Us Today

If you are having a launch or roadshow, Microhire can partner with you to provide the assistance you need. Call us today on 1300 667 095 to get expert advice on how to best use event staging and production services to make your event a huge success.


Request a Proposal Today
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